Bosch — Gradient boosting in retail media search | Particular Audience
How gradient boosting lifted Bosch on an electronics retailer (+36% SoV, +121% SoC, +11.8% SoS, click position 11.4 → 9.6) without breaking organic relevance or forcing fixed ad slots.
How gradient boosting lifted Bosch on an electronics retailer (+36% SoV, +121% SoC, +11.8% SoS, click position 11.4 → 9.6) without breaking organic relevance or forcing fixed ad slots.