Particular Audience Particular Audience
Talk to us

The retail operating system

One engine for every retail decision.

Most retailers run four or five separate tools.

Search in one tool, pricing in another, ads bolted on top — nobody owns the order shoppers see, and margin leaks between them. The Unified Decision Engine governs relevance, inventory, margin and sponsored demand in one pass, on every surface, including the AI assistants now doing the shopping.

Start with one surface. Leave the rest of your stack untouched.

Need one thing first? Start with our AI product recommendation engine or AI site search.

The retail operating system

One engine for every retail decision.

Particular Audience runs search, recommendations, retail media, pricing and promotion decisions on one engine — across your website, app, stores and AI assistants. Start with one product and add the rest on the same foundation.

Hosted the AI in Retail Media Town Hall at the IAB Europe Retail Media Impact Summit, Amsterdam, 7 October 2026 — live audience polling from 89 participants and 953 contributions.

Cannes Lions: Particular Audience at Cannes — the IAB Europe Leadership Breakfast on AI's impact in commerce and retail media, 23 June 2026.

Panel: Industry Landscape & Retail Media Report 2026 Findings — James Taylor at Retail Media X London 2026.

Panel: What do consumers want? — James Taylor at the dunnhumby Retail Innovation Forum London 2026.

Keynote: Retail Media's AI Reset — Beth Smith at the IAB UK Retail Media Growth Summit 2026: own the decisioning layer.

Event recap: From Segments to Signals at MAD//North 2026 with Face the Future — why signals beat segments in retail media.

Podcast: Retail Media Cam — watch on YouTube or listen on Spotify.

Keynote: Retail Media is Eating Trade at Mumbrella REmade 2026, Sydney — sponsored products monetise the shelf; sponsored promotions monetise the price.

Session: Retail Media's AI Reset at MAD//Fest London 2026 (Retail Media Evolved stage), James Taylor and Beth Smith — own the ranking layer, or become inventory inside someone else's. Watch on YouTube.

Five pillars, one engine

Margin Management and Profit Rate Optimisation apply across every pillar.

Who it's for

Ecommerce, merchandising, pricing and retail media leaders at retailers and marketplaces, and the suppliers and brands who buy media from them.