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The retail operating system

One engine for every retail decision.

Most retailers run four or five separate tools.

Search in one tool, pricing in another, ads bolted on top — nobody owns the order shoppers see, and margin leaks between them. The Unified Decision Engine governs relevance, inventory, margin and sponsored demand in one pass, on every surface, including the AI assistants now doing the shopping.

Start with one surface. Leave the rest of your stack untouched.

Need one thing first? Start with our AI product recommendation engine or AI site search.

Shopify bikes retailer (head-to-head A/B) — One Shopify bikes retailer, 590,878 visitors: PA won every K | Particular Audience

25-day 50/50 split between the incumbent search SaaS and Particular Audience on a single Shopify bikes retailer. PA won AOV, CTR and revenue per visitor.

One Shopify bikes retailer, 590,878 visitors: PA won every KPI head-to-head

25-day 50/50 split between the incumbent search SaaS and Particular Audience on a single Shopify bikes retailer. PA won AOV, CTR and revenue per visitor.

  • +8.0% Average order value (A$241.82 vs A$223.89)
  • +8.9% Search clickthrough rate (63.36% vs 58.20%)
  • +11.1% Revenue per visitor (A$3.17 vs A$2.85)
  • 100% Win chance on CTR (significant result)

A single Shopify bikes retailer ran a 25-day, 50/50 split-traffic test on Shoplift between the incumbent search SaaS (control) and Particular Audience's adaptive transformer search (variant B). 590,878 visitors were tested across all devices, new and returning, all audiences — January 9 to February 3, 2026.

Test 1 — Average order value: incumbent A$223.89 vs PA A$241.82, a +8.0% lift in favour of PA with a 92.8% win chance. Revenue: A$849,651.27 (incumbent) vs A$926,642.83 (PA) across 3,795 and 3,832 orders respectively.

Test 2 — Search clickthrough rate: incumbent 58.20% (173,562 / 298,199) vs PA 63.36% (185,435 / 292,679), a +8.9% lift with 100% win chance — Shoplift declared this a significant result and recommended implementing PA.

Test 3 — Revenue per visitor: incumbent A$2.85 vs PA A$3.17, a +11.1% lift with a 97% win chance on the mid-test snapshot (18 days, 8 hours, 456,643 visitors) and continued to trend up through the full duration.

Every headline KPI moved in PA's favour without rule rewrites, synonym management or merchandiser intervention — installed in one click on Shopify.