Audience Management for Retail Media | Particular Audience
Build segments from PA shopper data, ingest audience IDs from your CDP or third parties, and control which suppliers can target each audience.
Audience Management
Build, ingest and govern targetable audiences.
Works with
- Retail Media Suite — Launch, run and grow a retail media network.
- 1-Click Ad Set Builder — Build and launch ad products in one action.
Add next
- Yield Optimizer — Forecast inventory and model CTR uplift.