Privacy Policy

Data Collection and Use of Personally Identifiable Information

Collection. We collect personally identifiable information, such as your name, phone number, company name and email address, directly from you when you choose to enter it on our website, for instance when you complete the “Request Demo” form.

Use. We use this information to respond to the request or inquiry you have submitted to us through the contact form or other entry field.

We also use this information for marketing purposes, such as to send you our newsletter or other promotional emails. You may choose to stop receiving our marketing emails by following the unsubscribe instructions included in these communications. With your consent, we may also post your name and a testimonial on our site.

Information Sharing. We do not share your information with third parties for their promotional purposes. We may share your information with our subsidiaries, affiliated companies, and trusted third party service providers working under the instruction of Particular Audience, such as an email service provider, hosting provider or data centre, exclusively for storage purposes. Such third parties who provide services on our behalf are authorised to use your personal information only as strictly necessary to provide these services to us.

Legal Disclaimer. We reserve the right to disclose or transfer your personally identifiable information as required by law, as part of a merger, acquisition, dissolution or sale of assets, and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process. You will be notified via email and/or a prominent notice on our website of any change of ownership, uses of your personal information, and choices you may have regarding your personal information.

We may also disclose your personal information when we believe in good faith that disclosure is necessary to protect your safety or the safety of others, investigate fraud or respond to a government request. We may also disclose your personal information to any other third party with your prior consent.

Third Party Websites. Our site includes links to other websites whose privacy practices may differ from ours. If you submit personal information to any of those sites, your information will be governed by their privacy statements.

Access. Upon request, Particular Audience will provide you with information about whether we hold any of your personal information. You may update, access or request deletion of your personally identifiable information by contacting us at info@particularaudience.com. We will respond to your request within a reasonable timeframe.

Data Collection and Use of Non-Personally Identifiable Information

Passive Collection. As is true of most websites, we gather certain information automatically. This information may include Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, the files viewed on our site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data to analyse trends in aggregate and optimise our site.

Tracking Technologies. Particular Audience and our partners use cookies and similar technologies to analyse trends, administer the website, and track users’ movements around the website. We use cookies, small text file stored on a user’s computer. The cookies store non-personally identifiable information related to your navigation on our website. Our website also uses web beacons, which are embedded invisibly on Web pages. Web beacons help us better manage content on our site by informing us what content is effective. You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your use of certain features or functions on our website.

Search Engine Marketing. We use Google AdWords service to advertise on the Google search result page. Google uses cookies to serve ads based on your past visits on our website. For more information on Google AdWords services and how to opt-out, please refer to Google specific privacy policy documentation.

Data Security and Retention

The security of your information is fundamental to Particular Audience. We have implemented industry standard security measures, which include the use of firewalls and encryption to protect your personal information. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security. If you have questions about the security of your personal information, you may contact us at info@particularaudience.com.

We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Particular Audience Commitments

Particular Audience collects and uses data in accordance with all applicable laws and regulations, including but not limited to laws governing privacy and data protection.

Contact

For any question on this privacy policy, you can contact us:

  • By email: info@particularaudience.com or
  • By mail: Particular Audience, Level 1, 85 William Street, Darlinghurst, NSW 2010, Sydney Australia

 

Changes to Our Privacy Policy

Please note that we may update or change this privacy policy. If we revise our privacy policy, we will post those changes to this privacy statement, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we make any material changes we will notify you by means of a notice on this site prior to the change becoming effective.

Effective Date: 2017/09/13