Particular Audience Particular Audience
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The retail operating system

One engine for every retail decision.

Most retailers run four or five separate tools.

Search in one tool, pricing in another, ads bolted on top — nobody owns the order shoppers see, and margin leaks between them. The Unified Decision Engine governs relevance, inventory, margin and sponsored demand in one pass, on every surface, including the AI assistants now doing the shopping.

Start with one surface. Leave the rest of your stack untouched.

Need one thing first? Start with our AI product recommendation engine or AI site search.

Personalised Promotions | Particular Audience

Decide which eligible shoppers see an approved offer using audience, search-intent, semantic and browse-behaviour signals across display, video and product-level formats.

Personalised Promotions

Target eligible offers with retail media signals.

Works with

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  • Trade Media — Supplier-funded savings, governed like media.

Outcomes it moves