Personalize every single product list for each unique customer using basket and comparison behavior, product images and item metadata
Wisdom of the crowd
ROBUST DATA FOR THE WIN
You have 0.000001% of your customer data, and 100% of your item data
A MILLION WEBSITES FOR A MILLION CUSTOMERS
You are not the only option. Help customers find what they're looking for, to stop them going elsewhere.
Our technology has the deepest understanding of products online, we process over 100 million items interpreting compatibility and similarity from behavioral comparison, attribute affinity and appearance
The most comprehensive measurement suite in market. Efficient optimization depends on it.
Engagement at a carousel, slot and algorithm level ensures accurate representation of data.
SKU level attribution provides visibility down to a line item helping you to understand the exact items that were recommended, engaged with and purchased.
A/B Testing tracks metrics between cohorts and by page element without a key of code.
Compare how competing algorithms perform in varied context.
We even integrate into your own Google Analytics to give you visibility on performance in context to the rest of your user experience.
Dependency and/or Choice Modelling provide intelligence on which items depend on others to sell, and which items cannibalise. Improving stock depth and allocation decisions.
Report on net gain +/- loss by brand, product or category. Understand the impact boosting and product sponsorship.
Product Area Analysis
Mixed basket analysis demonstrates impact on cross-category discovery, and helps us to understand the impact of recommendation logic on different parts of your retail store.
Enhance discovery of long tail items and increase revenue contributors in your top 80% of turnover: De-risking stock and suppliers while increasing basket size and conversion rates.
Our team do literally all the heavy lifting, from integrations, onsite creative development, reporting and optimisation
Reporting & Optimisation
“The team over at Particular Audience is amazing!
They are proactive, do all the heavy lifting, and collaborate closely with your team to make sure you meet launch deadlines.
PA keeps revenue and margins in mind when providing smart solutions to your e-commerce needs.”
Digital Marketing Strategist, Shoe Palace
Scalable control that balances business goals with flawless customer experience.
Computer vision and natural language processing combine to deliver 10x improvement in onsite product search.
Incremental and high margin revenue, without effort for retailers. Premium exposure to in-market customers for brands.