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TrendingOn-Site: The most obvious application for AI/ML in retail media is on-site search
Andrew Lipsman of Media, Ads + Commerce presented at Shoptalk in Las Vegas, in March 2024, on 'The Future of Retail Media 2024'.
TrendingHow Retailers Can Prepare for a Cookieless Future
As the death of third party cookies approaches, retailers are adapting to data privacy challenges with cookieless solutions that deliver better CX and drive more revenue.
Trending3 Ways Consumer Spending Changes in a Recession
In times of financial uncertainty, consumers seek out brands they trust, as well as better value for money. Retailers can meet the moment and prepare for a recession by embracing new technology and ad...
TrendingHow to Leverage AI for Customer Experience in Ecommerce
Given the possibilities AI holds, it’s essential to pinpoint how this technology can be leveraged to meet your customers' needs and enhance their experience with your company.
Trending3 Ways Data Privacy is Reshaping Ecommerce
Privacy-related changes sweeping the internet are reshaping ecommerce. In this article, we’ll look at three key ways data privacy is reshaping eCommerce, and discuss how marketers and retailers can ad...
Trending4 Ways Retailers Can Optimize in a Downturn
A look at the playbook of tactics that convert in periods of economic change.
Trending3 Trends Shaping the Future of Commerce
Retailers are using cutting edge technologies and new strategies to provide better customer experiences and sell more online. This includes AI assisted cross selling, leading with a privacy first appr...
TrendingCustomer Data Platforms, the Future of Personalization in Ecommerce?
Personalization is more than just a trending topic, it’s the future of ecommerce and digital marketing. Marketers are looking to improve CX in a time of uncertainty, with many turning to Customer Data...
Trending3 Ways Personalization Improves Customer Experience in Ecommerce
How do you ensure every customer who visits a website has an incredible experience? Enter personalization.
TrendingAdvertising Is Dead, Long Live Retail Media
Without access to third-party cookies, marketers need to rethink the most effective ways to utilize data to optimize for sales and conversions, not to mention better CX. Retail Media presents an incre...
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