Particular Audience Blog

Discover the latest trends, tech and people shaping the future of commerce.

Learn

View all posts
LearnReview: Moloco Commerce Media Personalization
ย  | ย  Catherine Aragon
LearnConstructor Alternative
ย  | ย  Adonis Hertz
LearnMoney Velocity & Retailer Resilience
ย  | ย  Adonis Hertz

Our Products

Retail Media

Automating supplier sponsorship, retailers can use onsite real estate to generate incremental high-margin revenue and give trusted brand partners direct access to high intent consumers.

Learn More

Recommendations

Personalize every single product list for each unique customer using basket and comparison behavior, product images and item metadata.

Learn More

Price Beat

2x conversions with real time, MAP compliant competitor price beat technology that guarantees you always have the best price.

Learn More

Bundles

Automate product bundles using advanced AI. Drive up to 60% increase in Units Per Transaction, performance pricing available.

Learn More

Latest Posts

LearnReview: Moloco Commerce Media Personalization
Moloco leverages personalization, but there is a very good reason as to why they do not also power organic site personalization experiences. Whilst it is a strong effort for an ad tech platform, it s...
ย  | ย  Catherine Aragon
CommunityThe Rise of Compound AI Startups: Why Particular Audience Is Leading the Charge
In the era of AI, the compound startup model has gained particular relevance. AI startups today face intense competition and rapidly evolving technology. A strategy emerging for defensibility is to cr...
ย  | ย  Caroline Atherton
TrendingRetail Media on Your Digital Storefront: Overcoming Fears and Unlocking New Revenue
In this post, weโ€™ll unpack the common fears surrounding retail mediaโ€”brand control, internal resourcing, potential supplier conflicts, and moreโ€”and show how a measured, customer-first approach can all...
ย  | ย  Carolin Atherton